Heita Daar rate card 2020
Company hourly rates
Pay only for time spent on your project.
Standard hourly rate
- {Project base fee} + {completion time} = Quote. We keep accurate tracking time spent on your project and a time report (timesheet) is available at your request.
Overtime rate
- When evening, weekend or public holiday work is requested*
Discounted overtime rate
- Retainer clients pay discounted overtime rates*
WHAT QUALIFIES AS OVERTIME WORK?
– Work that is briefed in after 5:00pm without prior expectation for the same or next day.
– Large volume work that is briefed in on a Friday for a Monday deadline
– Large volume URGENT work that cannot be completed solely during business hours to meet the deadline.
Retainer pricing
Pay for a dedicated resource for your projects over an extended period of time.
This is beneficial for clients who need a reliable resource to build a long term relationship with.
Clients on retainer pay the following discounted hourly rates based on the retainer period:
2 - 3 MONTHS
- For a bulk purchase of time for key agency resources on work that is certain to be required throughout the retainer period.
Clients on a 2-3 months retainer pay a reduced hourly rate of R500/hour (after calculating the project or base fee) for their “out-of-scope” work, that they hadn’t anticipated at the beginning of the planning cycle.
4 - 7 MONTHS
- For a bulk purchase of time for key agency resources on work that is certain to be required throughout the retainer period.
Clients on a 4-7 months retainer pay a reduced hourly rate of R450/hour (after calculating the project or base fee) for their “out-of-scope” work, that they hadn’t anticipated at the beginning of the planning cycle.
8 - 12 MONTHS
- For a bulk purchase of time for key agency resources on work that is certain to be required throughout the retainer period.
Clients on a 8-12 months retainer pay a reduced hourly rate of R400/hour (after calculating the project or base fee) for their “out-of-scope” work, that they hadn’t anticipated at the beginning of the planning cycle.
Retainers
A retainer is an agreement between a client and our company to work together for a longer period of time on more than just one project. It reserves an amount of our studio’s time at a set rate.
Our retainers are calculated against a scope of work prepared by the client. We will prepare a resource plan and quote based on the estimated number of hours each team member will need per month in order to deliver the work required. A retainer fee can be paid in advance or the recurring monthly payments made by the client to assure our services will be available to them for an extended amount of time.
Simply put, the process is as follows:
1. Map out the scope of work and quote a monthly fee
2. Agency allocates and bills for hours agreed to per month
3. Agency bills for all out-of-scope work
Please note: hours don’t carry over from one month to the next.
BENEFITS OF ENTERING INTO A RETAINER WITH US
- Predictable Costs – Booking time in advance saves money and helps you budget better
- Save on fees – We focus more on time and materials, and less on media.
Clients on retainer bypass the base fee on some elements as long as they are outlined in their original scope of work. - Relationship building – Working with someone who already understands your brand saves time and leads
to better content because we will have a deeper understanding of your long-term goals and business problems. - Priority Service – You have priority access to a creative team you can trust. Furthermore, we will do our out-most best to shuffle work around for your emergency requests.
- Always top of Mind – We will apply a proactive approach to your business needs and occasionally surprise you with extra ideas.
- Better Value – Our retainer packages have been packaged to ensure that you incur a lower hourly rate for our services.
- Better Service – Our team will have the time required to sink our teeth into your work and deliver our best work.
Choices, choices
Here is fun little chart to help you better understand what you might expect.
You can have it FAST, NICE or CHEAP pick 2:
Social media content development packages
Social media marketing marketing, content creation for popular platforms such as Facebook, Instagram, Twitter, YouTube
and LinkedIn or your preferred alternative platform.
Social Media Content Development
Content calendar planning
We will plan and organise upcoming content for your product or service. The benefits of planning ahead are:
– Save time: With a planned social media post calendar you will save you time while promoting your business.
– Post consistently: Keep your social medial audience engaged with regular posts and top of mind when it comes to purchase.
– Tactical placement: Never miss important dates! Elevate your brand and engage with followers with the right message at the right time.
Concept
Keep your content fresh!
You have a great product, you offer a fantastic service but you don’t look the part. People walk right past your product on shelves, never bother to visit your website and no one is sharing your social media posts. What your brand needs is that little touch of magic to bring it to life. We add some personality to your brand with conceptual, creative work that stands out from the rest and improves your social media presence.
Social content copy writing
Nothing stops a browsing thumb than a catch line of copy under a post. We offer professional copywriting services to support your social media posts.
Social Media Post Types
Copy only post:
Let us write catchy, and creative copy to support your images and spark conversations with your target audience.
Branded post:
If you already have stunning images to share, let us assist you with creating a branded template to best showcase your images. This way when your audience shares your post from your page, it will be already branded with your identity and online traffic will be directed back to your social media page!
Static post:
Stop people in their tracks with designs that are unique to your product or service. We will creatively design and layout your social media image posts in a manner that best displays your brand message, product and offer.
Animated GIF:
Add some movement to your social content with animated text and graphics. Animated posts receive more attention and allow for multiple messages to be shared through a single post.
*Video animations:
Take your brand to new heights with slick, professional looking animated videos to promote your product, service or event. We combine video footage and animation to create quick online ads for your brand.
* Please note: Videos are quoted according to video type i.e: corporate video, promotional video, TVC
STARTER
- Social media page setup/branding
- 1 Month content calendar
- Image post branded: x4
- –
- –
- –
- –
- –
BASIC
- Social media page setup/branding
- 1 Month content calendar
- Image post branded: x1
- Social media brand concepts
- Social post copywriting
- Static post content design: x3
- –
- –
STANDARD
- Social media page setup/branding
- 1 Month content calendar
- Image post branded: x1
- Social media brand concepts
- Social post copywriting
- Static post content design: x3
- Animated GIFs: x1
- –
PREMIUM
- Social media page setup/branding
- 1 Month content calendar
- Image post branded: x1
- Social media brand concepts
- Social post copywriting
- Static post content design: x2
- Animated GIFs: x1
- Animated video production: x1 5″-15″
*Pricing starts from. *Calculations based on one social media platform.
Corporate packages
Entrepreneurs this one is for you!
Get your new business ventures off the ground with professional branding and identity.
STARTER
- Basic Logo design
- Business card design
- Company letterhead design
- Email signature design and coding
- –
- –
- –
FUNCTIONAL
- Awesome Logo design
- Business card design
- Company letterhead design
- Email signature design and coding
- Company profile design
- –
- –
PROFESSIONAL
- Amazing Logo design
- Business card design
- Company letterhead design
- Email signature design and coding
- Company profile design
- Microsite (3 pager including a banner image)
- Digital business card for mobile
UPGRADE WITH THESE ADD-ONS
- CORPORATE IDENTITY MANUAL – A brand bible for your business to keep your identity consistent with your company’s standards
- BUSINESS PRESENTATION TEMPLATES – Microsoft Word and Powerpoint
- SOCIAL MEDIA BRANDING for YouTube, Facebook, Twitter, LinkedIn: – Branded marketing template – Cover image design/ Social media platform branding
- PROFILE PHOTOSHOOT – x3 wardrobe changes/styles for LinkedIn and your company website
- CORPORATE VIDEO – Introductory video of your business
*Pricing starts from.
Web design packages
Landing page
- Project setup / Database setup / Software install
- Landing page
- 30 minutes allocated for changes
- Mobile responsive testing
- 5 – 10 images
- –
- –
- Contact form
- Basic security plug-ins activated
- 1 month post launch monitoring and updates
- 1 hr consulting time via phone or email
Micro Site - 3 pages
- Project setup / Database setup / Software install
- Home, about, contact
- 1 hr allocated for changes
- Mobile responsive testing
- 10 – 20 images
- 3 responsive page banners
- –
- Contact form
- Basic security plug-ins activated
- 1 month post launch monitoring and updates
- 1 hr consulting time via phone or email
Standard Site - 5 pages
- Project setup / Database setup / Software install
- Home, about, services, gallery, contact
- 2 hrs allocated for changes
- Mobile responsive testing
- 20 – 30 images
- 5 responsive page banners
- Image gallery
- Contact form
- Basic security plug-ins activated
- 1 month post launch monitoring and updates
- 2 hrs consulting time via phone or email
Add-ons – not included in above pricing
| Item | Cost |
|---|---|
| Sourcing or searching for Stock Images | R650 / hr |
| Licensed Stock Images | From R300 per image |
| Premium security plug-ins | Please see website maintenance options |
| Google Analytics account creation and integration | R650 |
| Mail-chimp integration | R650 |
| Additional product and page additions | R650/hr |
Website maintenance packages
Basic
- Core updates – twice a month
- 24/7 monitoring via 3rd Party Apps
- Free / basic plug-ins
- Anti spam
- Malware scan
- –
- –
- –
- –
- –
- –
- –
- –
Standard
- Core Updates – x4 a month
- 24/7 monitoring via 3rd party apps
- Premium plug-ins
- Anti spam
- Malware scan
- Daily security Checks
- Automated performance checks
- Weekly backups
- Broken links checker
- SEO ranking
- Uptime monitor notifications to via email
- Google analytics integration
- –
Premium
- Core updates – x8 a month
- 24/7 monitoring via 3rd party apps
- Premium plug-ins
- Anti spam
- Malware scan
- Daily security checks
- Automated performance checks
- Daily backups
- Broken links checker
- SEO ranking
- Uptime Monitor Notifications to via email and SMS
- Google analytics integration
- Monthly reporting on all of the above
Website Maintanance and Security
Why website maintenance ?
Most websites make use of multiple third party applications and software to function and process data, similar to the apps on your smart phone. These applications need to be updated regularly in order for them to function as intended and protect your data. Frequent updates on your website are required due to constant changes to the source code of these apps made by their respective developers. Third party apps and plug-ins allow your website to look and perform properly and serve the function of securing, monitoring, and processing your data.
Code changes all the time.
Your website is an ever evolving, ever changing AI entity. From the code used by your hosting service provider, your linked database, framework code, to your plug-ins; these are all updated daily by their respective developers and it is important for you to do the same on your side.
Out of date plug-ins or code can make your site vulnerable as this creates gateway for hackers or bots to gain access to your website’s source code and do what they do best. This is why regular updates and maintenance is essential to securing and optimising your website.
Hackers (and bots) will hack.
All websites are attacked by malicious software (and people) 1000s of times per day. Some of these attacks may be purely to harvest data but some may be much worse, with often stressful and costly consequences.
Depending on the type and severity of the attack, your hosting provider may temporarily suspend your website until your developer removes the malicious code, or reinstates the entire website with a backup. In some cases, an entire rebuild may be required.
Unfortunately, at this stage, your website code would be compromised and even more vulnerable to repeat attacks unless appropriate steps and procedures are implemented, all of which takes time and costs money.
Should your website be compromised multiple times your hosting provider may completely suspend your website as your flawed website security may also pose a threat to their entire server.
What should you do when your website goes down or gets compromised.
- Always contact your hosting provider first. Your website may be down due to internet or server related issues.
- Your hosting provider will inform you of whether the problem lies with them or is related to your website.
- If related to your website please forward the relevant information to web-support@heitadaar.co.za so we can investigate the issue.
- Depending on severity of the issue Heita Daar may charge a fee to rectify the problem, minor issues will be resolved at no cost.
- Should it be required that a backup version of your website be reinstated, our standard hourly rate will apply to complete this process.
- Reinstating a backup version of your website may take up to 2 hours or longer.
Disclaimer:
Although we do everything possible to secure and maintain your website, there are multiple external factors at play when it comes to website security.
Heita Daar accepts no responsibility should your website be compromised, we are here to help resolve the issue at hand, put measures in place to prevent future problems and to offer advice. Please note that using third party security plug-ins and doing regular maintenance are purely preventative security measures, and by no means a guarantee that your website will not be attacked or compromised. These measures simply reduce the risks.
Tips:
Remember to check with your hosting provider if your Automated Backups are activated – this should be weekly or at monthly intervals of 4.
Free plug-ins offers only a basic level of security and are not always up to date. Premium paid for plug-ins greatly reduce the risks of possible attacks, as they are up to date with current threats and offer up-to-date 24/7 monitoring and protection.
Additional recommended security measures
| Website Security Certificate & Dedicated IP – (Green Lock in Address Bar ) | R2000 per annum via hosting service providers |
E-Commerce packages
2 - 4 Products
- Project setup / Database setup / Software install
- Shopping cart setup
- Payment gateway integration
- –
- –
- –
- Basic security plug-ins activated
- 1 month post launch monitoring and updates
- 2 hrs consulting time via phone or email
- Includes landing and contact page
5 - 10 Products
- Project setup / Database setup / Software install
- Shopping cart setup
- Payment gateway integration
- Product information pages
- Product galleries
- Product export / import spreadsheet
- Basic security plug-ins activated
- 1 month post launch monitoring and updates
- 3 hrs consulting time via phone or email
- Includes standard 5 page website
10 - 20 Products
- Project setup / Database setup / Software install
- Shopping cart setup
- Payment gateway integration
- Product information pages
- Product galleries
- Product export / import spreadsheet
- Basic security plug-ins activated
- 1 month post launch monitoring and updates
- 10 hrs consulting time via phone or email
- Includes standard 5 page website
Add-ons – not included in above pricing
| Item | Cost |
|---|---|
| Website Security Certificate & Dedicated IP | R2000 per annum via service providers |
| Premium security plug-ins | Please see website maintenance options |
| Premium 3rd Party Add on Plug-ins for advanced formulas. | Ranges |
| Advanced Product Image Retouching | R650/hr |
| Additional product and page additions | R650/hr |
| Call out meeting | R650/hr |
HTML / Electronic mailers
HTML
- Self hosted on website or sent via email
- 2 hrs design
- 2 hrs coding
- –
- –
- –
- JPG and PDF versions
- –
Mailchimp
- Existing Mailchimp account
- 2 hrs design
- 2 hrs coding
- Campaign/template setup
- –
- –
- JPG and PDF versions
- Meets legal requirements
Mailchimp
- Set up new Mailchimp account
- 2 hrs design
- 2 hrs coding
- Campaign/template setup
- Mobile Friendly Coding
- Development
- JPG and PDF versions
- Meets legal requirements
Photography packages
We have 3 photography packages available fully customisable to your needs.
Half Day Rate
- 4 hrs shoot
- 2 hrs editing
- Bulk basic retouching: cropping, resizing and color corrections
- Advanced retouching: 5 – 10 images
Full Day Rate
- 8 hrs shoot
- 4 hrs editing
- Bulk basic retouching: cropping, resizing and color corrections
- Advanced retouching:10 – 20 images
Day and Night Rate
- 12 – 16 hrs shoot
- 8 hrs editing
- Bulk basic retouching: cropping, resizing and color corrections
- Advanced retouching: 20 – 30 images
Add-ons – not included in above pricing
| Item | Cost |
|---|---|
| Specialty Lenses: | R450 – R650 per day |
| 2nd Photographer: | R3000 – R6000 per day |
| Studio Hire: | R1500 – R4500 per day |
| Assistant: | R2500 – R5000 per day |
| Art Director: | R450 – R650 per day |
Please note
- Above pricing only serves as a guide to our base project rates.
- Final costs and estimates may differ after the full scope of a project is established and agreed upon.
- All information on this page is strictly confidential.
- Pricing subject to change.